Going green can have economic benefits for communities, businesses and households. Here are some of the reasons why you should start going green and why it is important to your business. Eco-friendly practices used by canny business owners are not only showing strong results on bottom lines; the positive effects of going green also manifest themselves in employee productivity and morale, as well as your brand’s image and reputation.Read on to learn about six key benefits of going green as a business owner. Get Government Awards for Going Green. Your employees will feel safer working for green businesses as there will be a healthier work environment. Aug 23, 2017. Moreover, going green will not only positively impact your customers but also your employees. On a business level, going green can help improve an organization's reputation. Why Businesses Should Go Green. Tax Incentives Going green may seem to be the latest trend, but it is a trend with a variety of benefits for business owners. Why going green gives your business a competitive advantage. The Pollyanna view that going green is a win-win for all corporations at all times deserves to be refuted. As with anything in life, choosing to go green has numerous pros and cons. In order to start a new business somewhere, you need to get the local population to trust you. With climate change gaining more and more attention, governments too have taken action in order to persuade businesses to go green. And then you need to make the necessary payments. The benefits of going green as a business right now are manifold. Going green is an opportunity to promote the success of your business. 1. Going green takes effort and dedication. Switching to greener alternatives can also save money because using fewer resources reduces utility costs. Twenty years ago, much of the corporate talk about "going green… Companies go green, on this theory, because they buy into the “business case” for sustainability. Going green in business is good for producing cost and time efficiencies in logistics, production, employee head count, and more. Technology and social media have enabled buyers to easily (and publicly) promote or criticize companies for their green practices, or lack thereof. Competitive Advantage. Purchasing local foods and products helps contribute to the local economy. The main competing theory of why companies go green is the theory that it all has to do with profitability. By Content provided by Marylhurst University . That is, they come to believe that reducing energy usage, minimizing packaging and waste, and so on, will be good for the bottom line. This is important to manufacturers seeking government contracts where green manufacturing standards are often a factor. 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